Motorola announced the launch of three new radio sets in the Rokr series, the EM 30, EM 28 and EM 25. They target music lovers.

Steve Lalla, corporate vice president, mass market products, Motorola Mobile Devices said “ Following the path of the award winning ROKR E8, the newest additions to the ROKR family will make listening to and discovering music accessible and affordable for everyone. From uncovering new music with friends through the FM share feature, to enjoying surround sound quality audio, the new ROKR phones will deliver the music one wants, whenever, wherever and however one wants to listen.”

In the EM 30 the keypad has been made more convenient. It has a one touch key to alternate between phone and music player functions. It has in built speakers, an micro card of 8 GB capacity. The camera is 2 mega pixel with 8x digital zoom.

The EM 28 has a 1.3 mega pixel camera along with bluetooth and expandable memory. It has an equalizer with 11 presets and 3d Sound effects. It has a memory of 2 GB.
The EM 25 sports a FMshare function. The phone has a basic 1.3 mega pixel camera and rudimentary functionality. The new handsets are likely to be available in the market by September.