In an advertisement for Tata Sky DTH service, Aamir Khan has done the impossible- acted as a male and female at the same time.

Aamir Khan portrays a Punjabi couple bickering on their wedding night. He is dressed half as the wife and half as the husband. In this 70 second commercial, he has to deliver their lines by changing sides in a split second . The two argue about the superiority of Tata and Sky respectively before arriving at the conclusion that now both Tata and Sky have joined together to deliver a stupendous product.

The film has been conceptualized by Rediffusion DYR with chief creative officer Ramanuj Shastry as the creative director. Aamir Khan Productions has produced the film, while it has been directed by Neeraj Vora, who had also co-written the screenplay for the 1995 super hit Aamir Khan starrer, Rangeela. The dialogues in the Tata Sky film have been penned by Rediffusion, Vora and Khan himself.

Vikram Mehra, chief marketing officer, Tata Sky, said, “Aamir is known to do things that he believes in. Just like Aamir, the brand also strives for perfection. The brand ‘emblematizes’ trust, technological superiority, innovation, expertise, leadership and excellence in performance. The actor personifies all these values and hence, makes a perfect fit with Tata Sky.”

Aamir Khan’s male-female act is certainly a winner for it concept and execution!