Live Earth India concert to rock Mumbai
Mumbai, Hong Kong and Los Angeles will simultaneously experience a blast of music and entertainment as the Live Earth India concert is staged on December 7th.
In Mumbai, The Live Earth spokesperson, Amitabh Bachchan will take the stage along with a host of celebrities. Headliners include Grammy-winner Bon Jovi, actress Aishwarya Rai , Abhishek Bachchan, Hrithik Roshan, Preity Zinta, Bipasha Basu, Shiamak Davar, Farhan Akhtar, Arjun Rampal, Purab Kohli, Hard Kaur, Vishal-Shekhar, Shankar-Ehsaan-Loy, Sunidhi Chauhan], Sonu Nigam, Shaan and Anoushka Shankar.
Given the diverse make-up of the participants, the concert should feature a degree of Indian and Western collaboration never before seen on stage.
Live Earth India will highlight personal and policy solutions to the climate crisis, offer support for India’s important environmental issues and causes, and provide a platform for India to solidify its leadership role on climate issues.
“Our mission is to leverage the power of music and entertainment to focus the world’s attention on the most pressing environmental issues of our time and then actively affect change,” said Live Earth founder Kevin Wall in a press release.
“The addition of these celebrated and influential artists will increase the force of our event and shine a spotlight on the challenges and opportunities surrounding climate change issues in India,” he added.
Produced globally by Control Room and in partnership with Wizcraft International Entertainment, the concert will reach millions of viewers worldwide through three of Star’s channels - Star Plus in India, UK and the Middle East, Star World in South East Asia, Hong Kong and India and Channel V in India.
Also, two of the most influential proponents of quick, decisive action against global warming will give messages and appearances: former US Vice President Al Gore and IPCC Chairman and Director General TERI India, Dr Rajendra K Pachauri. TERI’s Light a Billion Lives campaign and Climate Project India are Live Earth India’s primary beneficiaries and will receive net proceeds from the concerts.
Light a Billion Lives (LaBL) campaign aims to provide 200 million solar lanterns to rural households currently without electricity. Live Earth India also will support Climate Project India’s educational programmes and advocacy for renewable energy solutions in India
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